CLOSING DOWN | 70% OFF SITEWIDE SALE ON NOW
CLOSING DOWN | 70% OFF SITEWIDE SALE ON NOW
LOCATION: 141-143 Elouera Rd, Cronulla NSW 2230
Old Joe’s was named after the old milk bar that everyone from the area remembers- covered in old advertising & run by Joe. I wanted to create a relaxed & bright place to hang out, straight from the beach, sand on your feet kinda feel. The bar is located directly across the road from the beach, and I designed it as an extension of bringing the outside, in.
I delved into my own upbringing of beach culture in the 1970’s; striped umbrellas, washed out okanui boardies, tasseled terry toweling and ice cream from the milk bar at the end of a salty day meets the candy sorbet colours of Florida keys.
I worked with a talented team of builders, sign writers, blacksmiths, furniture makers, dyers, and print makers to create a detailed space that reveals both the history & legacy of Cronulla and universal seaside cultures.
After researching the local surf & social history, Old Joe’s milk bar appeared time & time again, namely some great social photographs of the exterior by John Veage. I used elements & finishes reminiscent of milk bars, such as terrazzo bar tops, soft sorbet colours, striped awnings & hand painted signage.
Much of my inspiration can be seen in the details; the recycled timber floor pays homage to coastal boardwalks, lighting made from vintage beach chair strapping, hand painted ping pong table, custom table tops & fabrics with colour blocking and colour palettes that reference faded surfboards & board short colours.
The overland Track in Tasmania’s Cradle Mountain is one of the most beautifully scenic, nature-immersing hikes you can possibly do. It will reset you into the rhythm and awe of nature. I went in late April when the Tanglefoot Fagus, an endemic deciduous beech endemic to the Tassie highlands leaves were turning and littered the track like orange & yellow snowflakes.
Bushwalking is one of the best ways to immerse yourself within nature to witness the changing flora & fauna, especially as the seasons change from Summer to Winter here in the southern hemisphere.
Our captain, Sibella Court, is an avid explorer & seasoned globetrotter. With bushwalking being one of her favourite pastimes. Hence why, at The Society inc. We have an excellent range of bushwalking essentials - Keychains, caps & more to make your journey all the more enjoyable.
Create an account to open the door into the imaginairium and a world of possibility.
We are a design studio & retail experience captained by Sibella Court. Step inside the imaginarium, delve into Sibella’s world and explore our hardware & home goods.
Subscribe to receive 10% off your first order!
For your best experience, this site uses cookies. Please accept and perhaps enjoy with a cup of tea to continue.
Previous Article